Tuesday, December 24, 2019

The Matrix And The Human World Essay - 1403 Words

In The Matrix, Neo is contacted by the leader of the freedom fighters, Morpheus. Morpheus believes Neo is The One who will lead humanity to freedom and defeat the machines in the Matrix that have been growing and harvesting people to use as an energy source. Together with Trinity, Neo and Morpheus fight against the machine s enslavement of humanity as Neo begins to believe and accept his role as The One. As a team, they fight ending the machine s enslavement of humanity once and for all. With Neo s mind trapped between the Matrix and the machine mainframe, Trinity, Morpheus and Seraph fight for the key to rescuing him, while Zion s military leaders defend their home against the machines. As Agent Smith continues to grow in power, Neo returns to learn from the Oracle that only by stopping Smith can he stop the war and save humanity. In the Matrix Trilogy, the films depict freedom and choice by the course of action Neo pursues and the foundation of how the Matrix and the human world ar e designed. The Matrix Trilogy illustrates freedom, as said by Morpheus, â€Å"The matrix is the world that has been pulled over your eyes to blind you from the truth.† (The Matrix). The truth is freedom and the matrix is slavery. The Matrix world is one where everyone is a slave as a program, whereas freedom is lived outside the matrix as humans. As stated by Marcelo Gleiser: â€Å"Plato imagined a group of slaves chained since birth to a cave. The chained ones could only face forward, towardShow MoreRelatedThe Matrix: Fear of Technology in a Dystopian World1158 Words   |  5 PagesThe Matrix: Fear of Technology in a Dystopian World Millions of people flock to the movie theater year after year on a quest to be entertained. Even a mediocre movie has the ability to take the audience to another place, escaping the realities of their own life, if only for a mere two hours. Some movies are simply pure entertainment. And then, there are those movies that provoke conversation long after the film has been viewed. Dystopian themes are not new, and have historically provided a templateRead MoreSociological Theories In The Movie The Matrix824 Words   |  4 Pagesto becoming ‘The One,’ and freeing humans from the Matrix. Similar to Neo’s story, this is only the beginning, the beginning of a discussion of the sociological concepts within the movie, The Matrix. The Matrix is a movie about machines, with artificial intelligence, who use humans for energy by inserting humans minds into a program called â€Å"The Matrix.† The movie follows a character named Neo, who is believed to the â€Å"The One,† the person who will save the humans from the machines. There are manyRead MoreFilm Components in The Matrix993 Words   |  4 Pagesthe truth of this entire world, which is seemed to be normal. And, he meets Trinity, an other hacker. The leader of the Nebuchadnezzar, Morpheus tells him the actual real world is controlled by a computer artificial intelligence system called â€Å"The Matrix†, humans are only like animals raised by them without any freedom and thoughts. And, Neo is the only savior who can rescue the humans. However, the road to salvation can never be smoothed, so where will the actual real world be? Will Neo be strongRead MoreFilm Analysis : The Matrix1557 Words   |  7 PagesThe Matrix is a film about the en slavement of humankind by artificial intelligence, sentient beings, with mechanical bodies, created by people to service humanity, and the discovery of a person, Neo, that possesses abilities that can defeat the Artificial Intelligence and manumit humanity. The majority of human beings have their consciousness/minds trapped within the Matrix, a computer simulated world in which their minds are born, live in, and die, while their bodies are connected to it via cerebralRead MoreEssay about The Matrix1338 Words   |  6 Pagesphysicsquot; and quot;logicquot;. It can bear resemblance to the real world or not. It can be consistent or not. It can interact with the real world or not. In short, it is an arbitrary environment. In contrast, a model of reality must have a direct and strong relationship to the world. It must obey the rules of physics and of logic. The absence of such a relationship renders it meaningless. A flight simulator is not much good in a world without aeroplanes or if it ignores the laws of nature. A technicalRead MoreThe Mind Machine, By Robert Nozick1558 Words   |  7 Pagesreal. In recent cinematography, The Matrix, a movie written and directed by The Wachowski Brothers deals with a similar concept. The Matrix is a computer simulated reality which individuals are plugged into (literally). The films main protagonist, Neo, is brought out of this simulated reality and into the â€Å"real world† by a man named Morpheus. While Morpheus and Neo combat against a common enemy, another character in the movie decides to return into The Matrix. Cypher, an aid to Morpheus becomes fedRead MoreThe Movie, The Matrix, Written and Directed by the Wachowski Brothers is the Ultimate Marxist Metaphor717 Words   |  3 PagesThe movie The Matrix, written and directed by The Wachowski brothers, can be seen as the ultimate Marxist metaphor. Its basic premise is that the world as we know it is fake; it is a â€Å"computer simulated dreamworld†, mim icking our own world of the late 90s, called the Matrix. In charge of the Matrix itself is a seemingly malevolent sentient machine species. Even worse, the sole purpose of this simulation is to control humanity, which has been enslaved inside the simulation for several hundreds ofRead MoreThe Matrix And Karl Marxs Allegory Of The Cave1631 Words   |  7 PagesFor thousands of years man has tried to determine what is fact and what is fiction in the world. The Matrix movie conveys what man has been trying to do in a cinematic masterpiece. The creator’s main influences to making The Matrix were Karl Marx and Plato’s Allegory of the Cave (Who Inspired). Karl Marx’s Communist Manifesto tries to highlight the social inequalities that have occurred during the industrial revolution between man and machine while Plato’s Allegory of the Cave tries to help informRead MoreSimulacrum And Simulations And Simulacra And Science Fiction1598 Words   |  7 Pagesjust an illusion. One movie with an exceptional amount of parallels to Baudrillard’s ideologies is The Matrix, directed by the Wachowskis. Many people believe that foundation of The Matrix’s plot is based off Baudrillard’s philosophies, however this has been met with numerous counterarguments. While The Matrix’s plot may correspond with many Baudrillard’s beliefs, it is my belief that The Matrix is not solely based on Baudrillard’s works but instead incorporates ideas from a variety of different sourcesRead MoreEssay On The Matrix And The Oasis856 Words   |  4 Pages The Matrix and The Oasis are—in a sense—the same. These two worlds are both a huge lie and an escape to many people. But, they have some essential differences. These differences provide an interesting contrast between The Matrix and The Oasis. The three main differences include: ignorance and the choice of it, virtual versus reality, and the definition of a hero. A huge difference between these two virtual worlds is the ignorance and how some people were actually born into The Matrix. It is their

Monday, December 16, 2019

Introduction to Marketing and Creative Product Promotion Free Essays

Introduction to Marketing and Creative Product Promotion NME The New Musical Express also known as the NME is a popular music publication in the United Kingdom. NME has published weekly since March 1952. It started as a music newspaper, and gradually moved toward a magazine during the 1980s. We will write a custom essay sample on Introduction to Marketing and Creative Product Promotion or any similar topic only for you Order Now Market PenetrationMarket Penetration that NME has done is created a magazine yearly subscription this is market penetration because the product is not being changed its just offering a new way of being able to purchase the product. It still appeals to the same market and people who read and by the magazine. Product DevelopmentOne way that NME has developed its products are to host stages at festivals, with bands that they support. They advertise their products through this stage and at Reading and Leeds festival these having become well known stages. | Market DevelopmentA type of market development that NME has done is creating NME. com, a website which holds the same content as the magazine but appeals to people who use the internet a lot rather than buying a magazine. | Diversification One way that NME has used diversification is by sponsoring a UK tour known as the NME Tour. These tours appeal to different people and it is a completely new product. | Existing Products New Products Survival Strategies NME stays on top of the market by without fail having a weekly edition to the magazine with new and exclusive information in the music scene. It gives updates on top flight bands, as well as looking at new and upcoming music artists which makes it different to many other magazines. The magazine also runs regular competitions to win tickets to music events, which appeals to the customers as it is a music magazine. NME also advertises a large amount and has its own radio station and TV programme, which they use to advertise their main products being the magazines and ticket sales. Relationship Marketing NME uses relationship marketing in a way by creating monthly subscriptions to avid readers at a cheaper price. The weekly price of the magazine is ? 2. 20 however you can get a monthly subscription of the magazine for just ? 6. 50 a month which annually saves the customer 36%. This is a good saving and customers can be enticed to subscribe by the savings, also the longer you subscribe to the magazine the better savings you gain. Another way NME uses relationship marketing is by offering customers free CD’s and posters with the magazine this makes the customers feel as if they are getting more for their money and keeps them more happy as they are receiving more than they usually pay for when buying the magazine. Branding NME uses brand extension by creating one of magazine specials which cost more and include large amounts specific information these magazines appeal mostly to people how are interested in that certain topic. NME uses brand positioning because it is the only magazine that looks at up and coming bands instead of just well known artists, it is also mainly focused on the alternative genre of music. NME builds their brand by having events such as the NME awards this gains a large amount of publicity and helps NME gain customers and also informs the public about the music that they report on. Wilkinson Wilkinson is a British high street discount chain with over 300 stores, selling primarily home wares and household goods. Founded in 1930 Wilkinson Cash Stores by James Kemsey Wilkinson, the company has remained largely in the hands of the founding family since. Market PenetrationAn example of Wilkinson’s Market penetration is that in the 1950s there was a rise in the use of labour saving devices and DIY. Wilkinson responded by making this type of product the focus of its sales. They did this by ensuring that their products were a lot cheaper than the rest of the market. | Product DevelopmentOne way that Wilkinson has developed its products are In the 1960s customers wanted more convenience shopping. Wilkinson started selling groceries and supermarket goods and created the Wilko brand. In the 1980s Wilkinson extended its range of low-cost products to include quality clothing, toys, toiletries and perfumes. | Market DevelopmentA way that Wilkinson have developed there market is in 1995 it opened a central distribution centre in Worksop, serving stores in the north of England and in 2004, a new distribution centre opened in Wales. This is because they are creating new markets by opening more stores across the UK. | Diversification In 2005 Wilkinson launched its Internet shopping service, offering over 800,000 product lines for sale online. It created new products to sell online which will appeal to a different market. | Existing Products New Products Relationship Marketing Wilkinson wanted to satisfy customers with their needs met by the Wilkinson range of products. A marketing campaign was launched which focused on a range of promotional tactics, designed to appeal to university students. Wilkinson attended fresher’s fairs and gave out free goody bags with sample products directly to students. Direct mail flyers were sent to homes and student halls prior to students arriving. Advertisements with a fun theme for example, an advert showing frying pans as tennis racquets, offering discounts of 15% with first purchase using the online store. They were given gift vouchers and free wall planners. The challenge was to get students into Wilkinson stores. The opportunity was to capture a new customer group at an early stage and provide essential items all year round. This would lead to a committed customer group and secure business. Survival Strategies Wilkinson attempts to stay on top of its market by always having the cheapest products which maintain a good quality for the cost they are. Their main competitors are places such as Poundland however these shops are 99p stores therefore Wilkinson has the edge over these shops as it is deemed as better quality products because they are more expensive however still cheaper than majority of stores. They also now offer home delivery and online shopping compared to smaller competitors none of them do this, so they are also providing better service than other stores. They regularly hold offers for customers making the shop even more appealing using BOGOF and half price techniques to draw in customers. Branding Wilkinson use their own brands to appeal to customers these are more cheaper products and they create a range of different products such as dinnerware to towels. They call these products Wilkinson Premium Ranges which make them seem like they are a cheap alternative to other places and the name premium makes them seem that they are at a higher quality. Wilkinson stores are of an average quality and serve the purpose in which they need to, products are on display in store for customers to use and the store are set out into sections being food, home ware, health and beauty and children’s toys. How to cite Introduction to Marketing and Creative Product Promotion, Essay examples

Sunday, December 8, 2019

cave of stars Essay Example For Students

cave of stars Essay Three centuries after the destruction of Earth, humankind has spread out across the stars. The theocratic government on Tau Ceti IV is dedicated to order and stability. The New Vatican restricts access to knowledge, discourages technical innovation and deals harshly with heretics and dissidents. Only through such discipline, the ruling clerics say, can they avoid another cataclysm like the one that destroyed humanitys home world. From the depths of space, however, come humans who embody an entirely different way of life, which they call macrolife. They explore the cosmos in hundred-kilometer-long space habitats called mobiles. A cybernetic network called the Link connects the millions of inhabitants of each mobile, forming a kind of collective intelligence. Nanotechnology and genetic engineering have endowed the macrolife residents with immortality. Voss Rhazes pities the Cetians, who endure brief lives of hardship. Josephus Bely, known as Pope Peter III, is old and dying. He fears death despite his professed faith in the afterlife. He begs the visitors to restore his health, but the popes illegitimate daughter and his chief advisor argue that it would be best to let the pope die naturally, clearing the way for a more progressive government. Voss agrees that this would be best for the people of Tau Ceti. Neither Voss nor the other macrolifers ever suspect that the aged pope could be a threat. While the pope on Old Earth was said to hold the keys to heaven, Pope Peter holds the keys to hell, and his last act devastates both worlds. Cave of Stars, a companion volume to Zebrowskis acclaimed 1979 novel Macrolife, is an extremely thoughtful book, in the sense that the characters spend a lot of time thinking. This is not a bad thing, for Zebrowskis vivid characters personalize and enliven time-worn debates about faith and reason, tradition and change, responsibility and individual autonomy. Zebrowski comes down on the side of reason, but the macrolifers pay a terrible price when they underestimate the desperation of those whose faith is challenged. The later chapters seem rushed, especially when compared to the careful deliberation at the beginning of the novel, and the macrolifers lack the psychological complexity of the Cetians. But these are minor defects in an otherwise magisterial wor k of speculative fiction. In Zebrowskis capable hands, the shifts in the story line seem natural, for it is history that Zebrowski is narrating, bloody and chaotic up close, but when viewed from the distance of years it becomes a grand procession toward a future of wonder and menace and infinite possibilities.